Get ready to discover the secrets of the pros from the Do-It-Yourself Florist!
Be your own florist. No experience needed.


Whether you're looking for tips on buying flowers, making party centerpieces on a budget, how to create unusual floral arrangements or easy flowers for all occasions, or even the most beautiful get well soon flowers to send, you've come to the right place. I'm Linda Estill, the Do-It-Yourself Florist, and as a certified florist and event planner in the Bay area of California, let me welcome you to my FREE "flower school."

If you're just getting started and need to know everything from how to buy flowers and make them last longer, to supplies that you'll need, go to the Beginners' Guide page where you'll find a brief video. Learn how to make flowers in a vase look like they were delivered by the florist on the Step by Step page. You'll find FREE centerpiece ideas, tips for making tall flower arrangements, short flower arrangements, large flower arrangements and small flower arrangements, flowers for you, flowers for gifts, traditional floral designs to contemporary floral designs, most with complete instructions and pictures, all on my designs page. You'll discover how easy it is to make these beautiful floral arrangements and more:

Also check out my Flickr Album for over 80 photos of other festive flower arrangements.

In this video clip, I show Melissa Crowley and Guy Farris of "Sacramento & Company" how to use the container-inside-a-container trick to make this easy floral arrangement that would make a fantastic baby shower centerpiece or yummy Valentine's Day bouquet. Use all white marshmellows for a bridal shower or eye-catching wedding centerpiece.Find special offers and get free shipping.


Here's another segment from "Sacramento & Company", where I show you how to have fun with your kids and flowers.

And in this clip from "The View from the Bay" you'll find some clever ideas for "guy geared" arrangements.(Sorry about the brief ad...out of my control).

AND you can learn to create almost 60 fun and easy flower designs with my book, complete with step-by-step flower arranging instructions and detailed photos. Compare it to other books with fewer designs and hardly any instructions and you'll agree that it's a terrific buy at only $15.95. You can also get it as an ebook if you prefer for only $12.95. If you can look at pictures, you can arrange flowers like a pro! It's like having floristry classes at your fingertip. Flowers Made Simple is the perfect gift, too! Who doesn't like flowers?

You'll learn to create clever and unique floral designs like these:

book excerpt

A one-of-a kind gift for:

“I want to order 8 of your books to give as gifts for the holidays. I know the recipients will love them!” -  Karen La Corte

"It's always hard to find the perfect gift but I know your book will be a hit, based on all the fun ideas I get from your e-mails and web site. I’m excited about giving the first one tomorrow to my friend Sandy for her birthday." Linda Nowlen

“I just wanted to let you know what a terrific present your book was with my mother-in-law!  She just loves it and hasn't stopped talking about all of the flower arrangements that she is making for herself and her friends.  She says that flower arranging may very well replace her quilting hobby!  Anyway, I just wanted you to know how much she is enjoying the book.” – Janet Conrey

“My mom loved your book.  The first thing she noticed was the page with the Red Hat centerpiece on it.  She's going to use it in January when she hosts her Red Hat group.  She's really enjoyed your ideas, and is looking forward to using more of them.  I can see more orders in the future.” – Kathleen Smith

"Your book really is easy to follow and understand.  Your personal approach makes it seem like you are in the room with the reader." - Estelle Arnold  

“Flowers Made Simple” is absolutely WONDERFUL! I am blown away at the professionalism of the books appearance, and the ideas are plentiful with many as my favorite! You really have the touch for floral arranging. They are beautiful! Congratulations on your first book!” - Holly Munro

I have assembled several floral arrangements using your book as a guide.   I just love your book!   The simplicity of it makes it easy to read and use.  I love recommending this to everyone that I know who loves flower arranging! – Millicent Ishimaru

I love your book! Bought it last year. Your instructions make it so easy. When will your next one be out? – Teri LaLonde Schindler

“I love the way you show how you can use the less expensive bouquets of flowers one finds at the grocery.” – T. Rawls

 “The packaging is superb, the colours are beautiful and the content is simple and easily digestable.  Please keep up the good work!” Demola – Lagos, Nigeria

“These arrangements are lovely and your directions are so easy to follow. Thank you so much.” – Barbara Drewitz

“You are so good at this!!  I love your arrangements!” – Grace Wada

“I just love all your fun ideas!” - Jeannine Sacco

"I purchased your book and it's FABULOUS! I love it!" - Paula Gray

"I’m looking forward to getting your book. I can’t wait to try some of your creations. Everything you do is so beautiful. Thank you for sharing all of your wonderful ideas and instructions for us to try to do the same. I’ve enjoyed getting your e-mails. Thanks again."- Karen Pogue

“Your book turned out beautiful!  I love all the bright colors, creative ideas, and straightforward instructions!” – Linda Nowlen

“I looked at about ten other websites about flower arranging and yours was by far the best. If your book is anything like the website, I know I will love it. Unlike others who give mostly written instructions and only one picture, you provide a lot of step-by-step photos that are so easy to follow. And your ideas are really fun and unique. I like the fact that all of your arrangements can be made by the everyday person." - Geneva Hunter

“This book is wonderful. It is like having your own flower tutor in the room with you. I didn’t think I was creative enough to make even the simplest arrangement but this book took me step by step through the process and my arrangements came out beautiful and were so unique.”– Andrea Trufan

“LOVE your book! What great ideas. Fantastic job! – Teri Capparelli 

DVD Collections

If you prefer live instruction, you may want to consider purchasing one or both of my brand new DVD collections. Each set sells for $24.95 and contains almost 2 hours of live, step-by-step lessons. These make a great gift for all flower lovers. And they're a tiny fraction of what floral arrangement classes or floral design school would cost!

"I received the DVD yesterday.  John (hubby)  and I watched one of them this morning over breakfast.  He enjoyed them as much as I did.   You're my INSPIRATION!   Honestly, after I watch your DVDs  I'm so INSPIRED and for some reason... my creative side of my grey matter in my brain becomes ENLIGHTENED!  I can't wait to assemble several arrangements for next weeks dinner party." - Millicent Ishimaru


1. The Grocery Store Bouquet
2. Fun with Floral Foam
3. Fun with Organics
4. Everything's Coming Up Roses



1. Hooray for Pahvay!
2. First Lady Flowers
3. Party Time!
4. Hardware and Nature's Softwa

Learn the secrets of the pros and how to be your own Do-It-Yourself Florist!

And have a little mindless fun as you try to solve this online floral puzzle:
Don't forget to come back. Just hit the back button. You may need to disable your pop-up blocker to view the puzzle.

"It's always hard to find the perfect gift but I know your book will be a hit, based on all the fun ideas I get from your web site." Linda Nowlen